A founder of a website dedicated to direct sales of homes by their owners has sold his two-bedroom apartment in Chelsea for $2.15 million-with the help of a real-estate broker and a standard 6% commission...Not only could For Sale By Owner guy not sell his own apartment, but a broker was able to sell it for more money. That site once again, homeowners: ForSaleByOwner.com. Bookmark it!
"At first he wouldn't let me increase the price," [the broker] said. "I told him I know what I am doing-the market is picking up."
Source: gawker.com